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Executive Summary
Leadership and worker motivation are two important factors in the survival and growth of any organization. A study with regard to how motivation can be improved in the Thai Lay Fashion Company has been conducted here. The organization is a successful garment manufacturer based in Hong Kong with its production facility located in China. The company has been exporting garments to many European markets for the past twenty years.
The study was conducted mainly because a study of the same has not been done yet. It was found inevitable that such a study be done so that necessary management changes can be done to improve worker productivity especially in its factory. A survey was conducted along with a review of relevant literature. Certain issues like dissatisfaction with pay, lack of employee motivation and employee recognition, bonus and incentive schemes etc were found to exist after the study. As a result necessary recommendations and steps to correct the same have been given at the end of the study. The management can definitely improve productivity if these recommendations are carried out correctly.
Company Background
The Thai Lay Fashion Company Ltd is a well known garment exporter with more than twenty years of experience in the field of garment exporting. The main market of the company is countries in Europe. Thai Lay fashion Company was started in 1991 in a small way. Through hard work and manufacturing of quality products the company has grown to its present size and fame. The number of employees in the company was only 100 in the early days of the company.
Now the company gives meaningful employment to nearly 320 employees. The company currently operates in two locations. Its corporate office and administrative office is located in Hong Kong and its factory where all the manufacturing is done is located in mainland China. In Hong Kong its office are located in the Kowloon region of the island. Te factory in China employees nearly 300 people and the rest of the employees are located in the head and administrative offices in Hong Kong.
Products
Thai Lay Fashion Company Ltd is engaged in the manufacture of a wide variety of garments. The product portfolio of the company is given below. The products are manufactured for men, women and children. In the men and women section the company manufactures T- Shirts and full sweaters. The childrens section has a wide range of garments. They include denims, dresses, knitted sweaters and other apparels, sportswear for both boys and girls and general dresses for boys. According to the trade website, the most sought after product of the company is the quality sweaters manufactured by the company. (Business information, Thai Lay fashion Company Ltd., Esourceapparel Revolutionizing the business of fashion).
Locations
As mentioned earlier
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