Category: Pepsi

Introduction Strategic management is considered to be one of the basic elements that allow a business company to achieve success in its operations in both domestic and international markets (Thompson, 2001, p. 24; Thompson, Strickland, Gamble, 2009, p. 37). However, even such giants of the global business as Pepsi Co. sometimes face diversification strategy issues…

Table of Contents Measurable Objectives Organizational Structure Product position Map Projected Income and Loss PepsiCos Market Value References Measurable Objectives PepsiCo is an international beverage and food manufacturer with an annual $1 billion worth of product portfolio. The company has robust objectives that it intends to accomplish both in the short and long terms. In…