Category: Customer

  • Why Is Loyalty Important Essay

    Loyalty and satisfaction do not always coincide The importance of customer loyalty Customer loyalty is a key piece for the performance of a company, logically. However, offering an innovative, quality product or service is not enough today to get loyal customers. Their loyalty, therefore, is necessary through effective loyalty strategies, capable of fostering that trust…

  • Essay about Customer Loyalty

    This paper discusses the various elements of customer loyalty. Past researchers have concluded that with the right set of value elements and investigating what customers truly need, companies retain customers effectively thus ensuring greater customer loyalty. It has been concluded by various researchers that cognitive, affective, conative along motivation contribute immensely to customer loyalty. The…

  • Essay on Customer Loyalty

    This research is motivated by the development of technology in the banking world which simplifies banking transactions, namely the digital marketing of Bank Tabungan Pensiunan Negara. Digital Marketing is products or services advertised via the Internet. Internet marketing can be technically creative, both design, development, advertising, and selling through the Internet. The analytical method used…

  • Essay on Customer Service and Communication

    There are a lot of benefits of online shopping because it is easy to use for most people of many ages and also, it takes little time to do as the forms take a short amount of time to complete (if your details are already saved on the business’s website). When someone sees a product…

  • Store Observation Essay

    Todays market researchers are using a variety of techniques to explore market trends and customers. In-store observation is one way that has brought surprising results. Paco Underhill has devoted his life to exploring consumer behavior. He has gathered all his findings into a book called Why We Buy. The Science of Shopping, which analyzes thoroughly…