Category: Advertisement

Ryanairs has brought many great success throughout the past years by growing their profitability, returns for shareholders increased and increased strong financial performance due to their low cost strategy. However, with this low cost strategy they has been accused of concealing ancillary revenues and offering customer service only for fees. Based on the questionable practices…

In this essay, I am going to do a semantic analysis of the Coca-Cola advertisement. In this ad, Coca-Cola introduces a new flavor of the drink called Coca-Cola Zero Calorie Cherry. A woman holding a bottle of Coca-Cola and there is clearly written Coca-Cola Cherry with Zero Sugar in the ad in white color. Connotation…

In 12 May 2017, McDonalds posted an advertisement to their social media and UK TV, but this video advertisement did not get good feedback. And it caused a lot of discussions and arguments about McDonalds. In this video, a boy was talking with his mother about his dead father and imagining what they had in…

Introduction The use of music in advertising has become a common practice in the modern world. It adds an emotional appeal and helps create a connection between the brand and the target audience. However, the question arises: Should artists’ music be used in advertising? This essay will argue that while there are benefits to both…

Introduction To understand or analyse the impacts of advertising, we must first understand what advertising essentially means for the society.The term advertising simply put can be defined or explained as a tool or means to inform and persuade the audience and/or customers of the product or service offered to meet and/or satisfy their needs.It is…

Advertising and media have always been there, in commercials, tarpaulines, brochures and other means of advertisement. We cannot deny that these tools of promoting any products and services have always impact and effects to the audience. According to Ryte Wiki dictionary the advertising media is used for communicating a promotional message which include billboards, television,…

The word advertisements would not sound unfamiliar to us anymore. They have been a part of our daily life since the 18th century (Wikipedia). Now we could find them literally everywhere in various media mass such as on the billboard, television, social media, magazines and radio. Advertising is the most powerful way in todays industry…

As we all know, advertisements help producers to raise the demand or consumers desire of their products by helping to raise peoples awareness of their product or even service. Many producers, including food producers, rely on advertisements to accelerate the growth of their company, specifically the companys influence, reputation and spread in the market. Techniques…

Nowadays, there is a controversy about whether or not fast-food advertisements that target children can affect children’s health negatively. While it is undeniable that fast-food advertising can have detrimental effects on children’s children’s health, this issue can be tackled by several solutions. Fast-food commercials have led to a number of issues on children’s health issues.…

In the 21st-century competitive market environment, advertising has played a vital role. Nowadays, advertisements have become a model to persuade, to influence, to attract, to inform the people or the audience. In advertisements, the themes remain the same, but it ensures not only selling the product but also the visibility of the product and business.…