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As the textbook states, “Advocates use social media campaigns to achieve social justice. But just providing information will not be enough for most people to know what would be helpful. Thus, just as advertisers encourage people to buy their product, in their communications advocates should encourage people to take action to fulfill the goals of the advocacy effort, whether it is to contact decision-makers, contribute time or money to the cause, attend a rally or protest, or whatever is the appropriate action” (p. 149). Using the type of advocacy (policy, agency, legislative, or community) you selected in the Advocacy Map (Topic 3), you have been tasked with creating a social media campaign. Create a 1-2-minute video AND a social media post (as usually found in X, Facebook, or Instagram). At a minimum, your campaign should include a call to action and two easily identifiable strategies as described in the paragraph above. Please also provide notes for me to present my 1-2 minute video. Advocacy map is attached to refer to.
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